The campaign behind HitIQ, a smart mouthguard that tracks head impacts in contact sports.
HIT IQ builds concussion management technology for sport, from elite to grassroots. This commercial was produced to launch HIT IQ's product and bring awareness to athletes and parents on how to prevent concussions. The concept follows a real rugby game where players show the mouthguard's app tracking those impacts on the field. Delivered for Meta ads, website and socials.
HIT IQ builds concussion management technology for sport, from elite to grassroots. This commercial was produced to launch HIT IQ's product and bring awareness to athletes and parents on how to prevent concussions. The concept follows a real rugby game where players show the mouthguard's app tracking those impacts on the field. Delivered for Meta ads, website and socials.
HIT IQ builds concussion management technology for sport, from elite to grassroots. This commercial was produced to launch HIT IQ's product and bring awareness to athletes and parents on how to prevent concussions. The concept follows a real rugby game where players show the mouthguard's app tracking those impacts on the field. Delivered for Meta ads, website and socials.
DELIVERABLE
Brand Film
Brand Film
SCOPE
Creative Direction, Production, Post-Production
Creative Direction, Production, Post-Production
LOCATION
Tweed Heads, NSW
Tweed Heads, NSW
DELIVERABLE
Brand Film
SCOPE
Creative Direction, Production, Post-Production
LOCATION
Tweed Heads, NSW
Behind The Scenes
Behind The Scenes
Behind The Scenes
how we shot this project
PHOTOGRAPHY
a curated selection of our best stills
